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Your AI Design Director

Lead your brand and design. Create the work to match.

Director-level methods for strategy, practical work and review.

Your AI Design Director is designed to connect brand, customer experience and visual standards—and create designs, assets and handoff files.

Tailored to your company. Setup guidance included.

Each role goes on sale only after its package has been tested.

Ask us about your workspace →
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AI-powered role

Design Director

Senior direction. A clear process. Hands-on work.

Planned responsibilities

Your DS, across the whole area.

From the big decisions to the work that makes them happen. This is the planned scope for this role.

01

Give the brand a coherent identity

Makes the business recognizable across pages, campaigns and channels.

What it is designed to do +

Define the visual direction and principles for your website and communications.

02

Design around the customer’s task

Prevents attractive layouts that are difficult to use or buy from.

What it is designed to do +

Structure information, journeys and interactions around what users need to understand and do.

03

Set a standard for design quality

Reduces inconsistent work and unclear developer handoffs.

What it is designed to do +

Build reusable systems, responsive/accessibility requirements and review practices.

04

Understand users and their tasks

Avoid attractive designs that make the important task harder.

What it is designed to do +

Use customer evidence, usability observations and business goals to frame the work.

05

Build a reusable design system

Keep new pages consistent and reduce repeated design decisions.

What it is designed to do +

Define typography, color, spacing, components and interaction states.

06

Design complete user journeys

Remove gaps that otherwise appear during implementation.

What it is designed to do +

Create layouts and flows including mobile, errors, empty states and recovery.

07

Produce usable assets

Deliver the files people can actually use, not only ideas.

What it is designed to do +

Create approved graphics, layouts, components and production exports.

08

Check accessibility and usability

Make the experience usable for more customers.

What it is designed to do +

Review contrast, reading order, interaction clarity and task completion.

09

Report design learning and hand off clearly

Give the owner and developers clear reasons, files and next steps.

What it is designed to do +

Connect research and behavior data with design decisions, specifications and priorities.

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Structure, not scattered tasks

A design process from customer problem to usable files.

Clear steps, repeatable routines and a way to check the work.

  1. 1

    Understand the task

    Business goal, user needs and evidence.

  2. 2

    Define the approach

    Journey, content hierarchy and design decisions.

  3. 3

    Create & systemize

    Layouts, components, assets and responsive states.

  4. 4

    Review & test

    Usability, accessibility and critique of the work.

  5. 5

    Hand off & learn

    Specifications, exports, acceptance checks and improvements.

Your planned framework

Planned for your package: a company-specific playbook, checklists, owners, approval limits and a review schedule, based on your confirmed company summary.

How it is designed to check its work +

Designed to check material work against your brief, source evidence and agreed standards. Missing information, corrections and learning are recorded.

  • Review the full journey and phone layout, not only a beautiful hero.
  • Check clarity, contrast, focus, errors and interactive states.
  • Distinguish preference, usability evidence and measured conversion outcomes.
  • Confirm asset rights and handoff completeness; do not imply complete accessibility certification.
Explore the role’s methods and standards +
  • Understand the brief: Research the audience, business goals, current experience and constraints.
    Designed to produce: Design brief and evidence map
  • Set visual direction: Define brand principles, typography, imagery and layout direction.
    Designed to produce: Brand-guide structure and visual brief
  • Structure the experience: Prioritize information and flows around buyer tasks.
    Designed to produce: Page hierarchy and journey specification
  • Define reusable standards: Specify components, responsive behavior and key interaction states.
    Designed to produce: Design-system and component specification
  • Review usability and access: Check phone layouts, keyboard use, text clarity and accessible presentation.
    Designed to produce: Usability and accessibility review
  • Hand off and improve: Define assets, states, acceptance criteria and change records for delivery.
    Designed to produce: Developer handoff and design critique log
Planned practical work

Real work. Useful outputs.

Brand assets and practical guide

Our brand looks different everywhere

See the planned work +

Create the visual identity, brand guide and reusable templates from the agreed direction, as editable files. Planned: in a design tool tested for your setup.

Quality check: Check consistency, small-size use and rights; original inputs and generation tools matter.

Editable page designs

We need actual page designs

See the planned work +

Create wireframes and editable desktop/mobile layouts with real copy and interaction states. Planned: in a design tool tested for your setup.

Quality check: Check hierarchy, buying tasks, long copy, mobile alignment and missing/error states.

Design library and component states

Every new design starts from scratch

See the planned work +

Build reusable components, style tokens and responsive rules. Planned: in a design tool tested for your setup, with the access you grant.

Quality check: Check variants, naming, resizing and consistency across screens.

Exported campaign assets

Campaigns lack usable graphics

See the planned work +

Produce approved graphic assets, image variations and templates in required formats. Planned: with design or generation tools tested for your setup.

Quality check: Check brand, claims, dimensions, rights and authorized media-generation costs.

Improved designs and review record

Polished designs still confuse people

See the planned work +

Review the journey, revise layouts and prepare usability tasks and findings.

Quality check: Inspect phones, keyboard/focus, contrast and forms; self-review is not a real-user test.

Developer-ready design handoff

Developers cannot implement the design

See the planned work +

Package editable files, assets, copy, behavior/state specifications and acceptance requirements.

Quality check: Verify exports, links, states and source consistency; CTO owns production code.

Planned capability, tested before sale. Work uses your AI workspace and the information you supply. Live actions need a tested connection, your access and agreed approval rules. Otherwise, outputs stay as drafts.

Reporting that makes sense

Your data.
A clear next decision.

Understand what changed, what it means and what needs your attention.

Example sources: your exports or a tested connection

▤ Customer interviews and usability observations▤ Website journey and conversion data▤ Support feedback and search behavior▤ Brand assets and existing design files▤ Development constraints and experiment results
How it uses your data +

Use your own file exports or a connection tested for your tool. No connection is included by default. Agree access, update frequency and action limits during setup.

Check dates, currency, definitions, duplicates and missing data before drawing conclusions. Conflicting sources stay visible.

Planned reporting can include exception alerts, weekly action reviews and monthly leadership summaries. Scheduled checks need a compatible running workspace, current data and agreed access. Your setup is confirmed before purchase.

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Your DS briefingFor the owner or leadership team

The answers that matter

  • Customer tasks and friction found
  • Design decisions and evidence behind them
  • Accessibility, consistency and unresolved states
  • Ready files, implementation questions and next test
Planned recommendations explain1. What changed2. Why it matters3. What we know—and what is uncertain4. Recommended action, owner and decision needed

A planned report structure, shaped around your company’s goals.

Made for your business

Your company.
A role that fits.

Your interview begins after purchase.

See how it works →
Your priority?A clear next step.

Tell us about you.

Share your goals, customers and team in a written interview. Voice answers are planned.

Your companyGoals · Team · PrioritiesReview & confirm ✓

Check your summary.

Confirm the details and responsibilities.

▤Your AI DSTailored role package

Set up your role.

Follow the setup guide in your package, or add turnkey help.

Your tailored AI DS

One role. Your company.
$499 once.

  • Company interview and confirmed responsibilities.
  • Role instructions, processes and task templates.
  • Reporting structure and setup guidance.

Each role goes on sale only after its package has been tested.

Tell me when it’s available →

Want help setting it up?

Optional setup service: installation in one confirmed workspace and an agreed first task checked with you. You provide access.

Tell me when it’s available →

Keep the methods current.

Planned method and template updates, keeping your company customization. $199/year. Renewal terms are confirmed before purchase.

Tell me when it’s available →
Design Director

Be first to know.

Leave your email for an update when this role is ready.

Bot check

Questions about your DS.

Clear answers about the role, its process and the work it can help deliver.

What does an AI Design Director do for an ecommerce business?

Your AI Design Director is designed to connect brand, customer experience and visual standards—and create designs, assets and handoff files.

What problems can my Design Director help solve?

It is designed to address these problems: Makes the business recognizable across pages, campaigns and channels. Prevents attractive layouts that are difficult to use or buy from. Reduces inconsistent work and unclear developer handoffs. Your company interview establishes the priorities and responsibilities you need covered.

What framework and processes does my Design Director provide?

The planned role follows this process: Understand the task → Define the approach → Create & systemize → Review & test → Hand off & learn. Your planned package includes company-specific instructions, checklists, task templates and review rules.

What data does my Design Director use for reporting?

Relevant sources include Customer interviews and usability observations; Website journey and conversion data; Support feedback and search behavior. Use your own file exports or a connection tested for your tool. No connection is included by default. Planned reports highlight missing or conflicting data and the next decision.

How does my Design Director check the quality of its work?

The planned checks compare work with your brief, role standards and acceptance criteria. Uncertainty and actions needing approval are flagged. You review important outputs in your workspace.

Will it create the actual designs?

Yes. Layouts, components, brand assets and campaign graphics are part of the planned role, in design and production tools tested for your setup.

Does it also write production website code?

The design role prepares usable designs and handoff files. The CTO role is designed to handle production code, integrations and technical release.

What am I buying?

A customized AI role package for your workspace, based on your confirmed company summary. The planned package includes company knowledge, instructions and methods for planning and doing the work. It is not a staffed agency service.

Can it work in my tools?

File-based work uses the inputs you provide. Live actions need a connection tested for your tool, your access and agreed permissions. Ask us which setups are supported for this role before you buy.

Do I approve every small action?

You agree the actions, limits and approvals. Planned routine work runs within those rules in a tested setup. Decisions outside them come back to you.

What happens after payment?

After purchase, complete the company interview and confirm your summary. Your tailored package and setup guidance follow the agreed delivery terms. Delivery timing and renewal terms are confirmed before purchase. Optional setup is $299 once; updates are $199/year.

The expertise.
The process. The work.

Tell me when it’s available →
Design Director $499 one-timeTurnkey +$299 once · Updates $199/year
Tell me when it’s available →